Speaking: Social Media for Small Business
October 14, 2009 | 3:01 pm
Next week, along with our friends Rob Swick and Peter Sickles from AlphaSearch and Steve Lionais from ISL, I'll be presenting a talk entitled Social Media for Small Business. The talk will focus on practical ways of implementing blogging, Twitter, Facebook, and Youtube into your overall marketing plan. This will be a more pragmatic talk than I normally give on social media and interface design and will focus on real techniques rather than the theory of these subjects.
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On SEO, good content and quality design
October 14, 2009 | 12:05 am
Yesterday, Derek Powazek, a designer and writer who I have always admired, posted an article about SEO called Spammers, Evildoers, and Opportunists. As expected, the SEO pundits came out swinging.
Interestingly, I agree with both sides on this one. Yes, content is king. Yes, doing something well, having people talk about it and doing that again really is the single best way of gaining credibility in the marketplace. This is what @pirie and @joelkelly are always talking about and exactly what we've done with one of our latest co-projects.